Master Your Bliss Life
Every entrepreneur has a story — the leap of faith, the late nights, the breakthroughs, and the moments that changed everything.
On Master Your Bliss Life, host Lia Bliss sits down with entrepreneurs who've turned their passion into purpose, exploring the real, unfiltered journeys behind their success. From the pivotal decisions that shaped their paths to the hard-won lessons they learned along the way, each episode is a candid conversation about what it truly takes to build a life and business you love.
Whether you're just starting out or scaling to the next level, these stories will inspire you to keep going — and remind you that your bliss is worth the pursuit.
Lia knows the entrepreneurial journey firsthand. She started with cringy YouTube empowerment videos, a background in fashion and retail, and zero corporate pedigree — and turned it into Bliss Magic Consulting, a thriving LinkedIn strategy firm trusted by teams at Fidelity, T. Rowe Price, UBS, and beyond.
After 8+ years of mastering LinkedIn strategy, personal branding, and business systems, she now trains executives, sales teams, and organizations across the country as a keynote speaker and consultant.
Her philosophy? Show up with the energy that you've already made it, even when you haven't — and never stop learning from the people around you.
Master Your Bliss Life
Ep.7- Who, Not How with Laura Garfield
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Every so often you sit down with someone and realize you've been quietly running the same playbook in two different lanes, she does video, I do LinkedIn, and the whole conversation just turns into "yes, exactly, THIS." That's my episode with Laura Garfield, co-founder of Idea Decanter and the woman who introduced me to Mitch Slater and genuinely changed the trajectory of my business. I owe her.
The line that stuck with me most: "Who, not how." Laura shared a story from Dan Sullivan's book about a CEO who tried to sell his own business without any experts, tanked the deal, and then, after finally learning to bring in the right people, went and fell off his own roof in retirement because he still wouldn't call a guy. The universe will make you learn the lesson. So stop trying to clone yourself and go find your who.
We also got into the thing nobody warns you about when you're starting out: say yes to almost everything for the first couple of years, then find the guts to start saying no. That's how you actually niche down. Laura and her partner pivoted from making videos for wineries (yep that's where the name Idea Decanter comes from) to owning one of the hardest, most regulated corners of the market: financial services. Because when you get specific enough that the airline pilot down the street feels like you're talking directly to him, marketing stops being a grind and starts being magnetic.
And if you've ever felt like a failure because you weren't 10x-ing every single year this one's for you. Slow, steady, and specific still wins.
Connect with Laura:
LinkedIn (https://www.linkedin.com/in/lauragarfield)
Website (https://ideadecanter.com)
Idea Decanter on LinkedIn (https://www.linkedin.com/company/ideadecanter)
Join the Real #Finfluencer Community — video tips and early invites straight to your inbox: https://ideadecanter.com/join
-----> Done being invisible on LinkedIn? <-----
LinkedIn Mastery is my on-demand course for turning a quiet profile into actual business conversations — algorithm, profile, content, outreach.
Learn it once, run it forever. Enroll: theblissmagic.com/linkedin-mastery
Brand new to LinkedIn? Start with LinkedIn Basics for $39: theblissmagic.com/linkedin-basics
Grab my book: Everything Is Your Fault by Lia Bliss — https://www.amazon.com/Everything-Your-Fault-Understanding-Unlocking/dp/B0B3HVBJGM
Host: Lia Bliss on LinkedIn (https://www.linkedin.com/in/liabliss) and Instagram (https://www.instagram.com/bestliabliss)
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Master Your Bliss Life — Real conversations. Real pivots. Real growth.